Can Andre Ma, Who Is Constantly Rising, Shake Nike'S Position?

If you find yourself in a gym or a high school basketball team, you can see that many people are wearing Under Armour.

You won't be surprised.

A large part of this is caused by Stephen.

It is said that the NBA superstar and UA signed a $1 billion 400 million endorsement contract, and deeply affected the competition and sports market.

Although Curry's UA data is improving now, don't forget that another player's achievement is far ahead of him.

Yes, Michael Jordan.

He fought for bulls.

In the 13 season, though Jordan had no personal Twitter home page, he had been selling online.

According to reports, from January 2015 to March 2016, the online revenue of Air Jordan was 72.4% of the NBA players' signature shoes, while that of Curie was only 4.2%.

This is not to say that Curie and UA are not working hard.

In the latest quarter, Under Armour shoes revenue has increased by 64%.

In 2015, Under Armour shoes earned an astonishing 3 billion 960 million dollars.

However, Nike earned $30 billion 600 million in the same period, and most of its revenue came from online sales.

From January 2015 to March 2016, Nike's online earnings took the lead.

The 31.7% is not only much more than the shopping platform like Amazon and Zappos, but also much higher than that of Under Armour, and Under Armour accounts for only 1.4%.

Yes, Under Armour is really making progress, but to shake Nike's status in sports shoes, there are still too many efforts for UA.