Russia'S Footwear Retail Market Will Be In Line With The Western Development Model

2010/8/21 12:33:00 43

according to

Russia

According to the statistics of the Federal Bureau of national statistics, the retail sales of leather shoes in Russia increased by only 2.3% in 2009 at current prices.

If inflation is taken into consideration, the market will shrink by 10-11%.

According to the survey data of Russian footwear sales and retail trade outlets in 2010, Russia's first half year in 2010

footwear

Retail sales grew by 7.2% over the same period last year, but their growth rate is far below the pre crisis level.

After the crisis, the market is gradually recovering, but it will not soon return to its previous level.

Most footwear in 2009

retail

Market dealers have become the real test: maintaining business has become the main task of many businesses.

Due to the decline of residents' income and the change of consumer behavior, the development speed of the retail outlets of footwear sales has dropped sharply, and intensive development is more rapid than extensive development.

The expansion of purchases in the pre crisis era has been replaced by a decline in consumer demand in 2009 and a decline in shoe purchases.

Only the big brands and big businesses that have correctly chosen the development strategy can maintain or even strengthen their position under the new market conditions.

For many Russian footwear retailers, this crisis is an opportunity to generate new ideas.

The Russian footwear retail market has been slightly pformed during the crisis, and some weaker and less profitable businesses have withdrawn from the market.

In the future, this trend is expected to be strengthened, and the Russian footwear retail market will be integrated with the western development model.